Cybersecurity for small-and-medium enterprises in Asia Pacific
November 11th, 2020 – With the pandemic dramatically changing how and where consumers travel, it is essential for hospitality businesses, especially SMEs, to adapt their operations to thrive within a digital global ecosystem.
According to a report by the Pacific Asia Travel Association (PATA), digitalization and innovation are key for SMEs survival as the travel industry emerges from COVID-19’s impact.
PATA’s research report “The role of Online Travel Agencies (OTAs) in supporting Asia-Pacific SMEs in Recovery” aims to provide insights to benefit small and medium enterprises (SMEs) in the hospitality and tourism space that make up a large proportion of travel providers, as they pivot and adapt in the face of COVID-19.
The report highlights key areas where digital travel platforms and governments can support tourism SMEs in the Asia Pacific region.
More…https://ftnnews.com/tours/40625-digitalization-and-innovation-are-key-for-smes-survival
Written by Ftn News
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